1. ELIGIBILITY: The HandCraft Heroes Contest ("Contest") is open only to individuals who are legal residents of the 50 United States and the District of Columbia (except the States of Illinois, Utah and Tennessee, and where prohibited by law or restricted by law), who are 21 years of age or older. All applicable federal, state and local laws apply. The following individuals are not eligible: employees, contractors, directors and officers of HandCraft Artisan Collection ("Sponsor") and each of its respective parent, subsidiaries and affiliated companies, distributors, wholesalers, retailers, suppliers, web design, advertising, fulfillment, judging and Contest agencies involved in the administration, development, fulfillment and execution of this Contest (collectively, "Contest Parties"), and the immediate family members (spouse, parent, child, sibling and spouse or "step" of each) and those living in the same households of each such individual.

2. TO ENTER: Submit an inspirational personal story of what you have done to make a difference in the fight against breast cancer. For example, have you inspired others to seek early detection of breast cancer or supported those who are ill and undergoing treatment? Your story must include a vision for the future including a measurable use of a $2,000 donation (i.e., feeding families in treatment for $50 each, would provide 40 additional meals).

Your story must be 250 words in length or less ("Story" or "Submission"). Refer to Rules 3-4 below for more details regarding the requirements for your Story.

Enter your Story in the Contest between 12:00:01 AM ET on August 19, 2013 and 11:59:59 PM ET on September 30, 2013 ("Contest Entry Period") by following the entry process outlined below.

IMPORTANT: You must complete all of the following steps in order to ensure your Story is submitted into the Contest:

A. REGISTRATION

• Proceed to the HandCraft Facebook Page (www.facebook.com/handcraftwines) ("Website") to register your Story for the Contest. If you haven’t done so already, you must “Like” the HandCraft Facebook Page.
• Once on the Website, click on the "HandCraft Heroes Contest" tab and enter all of the requested information. You will be asked to provide your contact information, upload an optional original photo of yourself and/or the Story and input text describing your Story.
• Complete the registration step by clicking the "Submit" button.

If you do not complete this registration step, your Story will not be submitted for review and possible inclusion into the Contest or eligible for a prize. Registration must be completed by 11:59:59 PM ET on September 30, 2013 or your Story will not be submitted into the review process for the Contest.

Submissions that do not include all required information and do not adhere to the foregoing and following requirements will be considered void and will not be considered in the judging of this Contest. Each Contestant is allowed a maximum of one (1) entry in the Contest per Facebook Account. Stories submitted in the Comments Section of the HandCraft Facebook Page will not be considered in the judging of this Contest.

3. CONDITIONS OF ENTRY: As conditions of entry into this Contest, and by entering a Submission, Entrant warrants and represents that the Submission:

• is original and has been legally created;
• does not infringe the intellectual property, privacy or publicity rights or any other legal or moral rights of any third party;
• has not been entered in previous contests or won previous awards;
• has not been published or distributed previously in any media.

Entrant represents that he/she owns all rights to his/her Submission. Entrant further represents and warrants that the Entrant has obtained permission from each person whose name and/or picture ("Likeness") is included in the Submission, and that such person(s) have granted Entrant all necessary rights to use the person's Likeness as described in these rules, and that Entrant can make written copies of such permissions available to the Sponsor upon request. Sponsor's determination as to whether the Submission potentially violates the rights of any third party is final.

By entering a Submission, Entrant irrevocably grants Sponsor and its affiliates, legal representatives, assigns, agents and licensees, the unconditional and perpetual right and permission to reproduce, encode, store, copy, transmit, publish, post, broadcast, display, publicly perform, adapt, exhibit and/or otherwise use or reuse (without limitation as to when or to the number of times used), the Entrant's Submission, including, but not limited to, the Story contained therein (in each case, as submitted or as edited/modified in any way by the Sponsor, in its sole discretion), as well as to use Entrant's name, likeness, photograph (collectively, "Likeness"), and/or statements regarding his/her participation in this Contest (with or without using the Entrant's name) in any and all media without limitation as to time or territory, and without additional compensation or approval from the Entrant or any other party. Entrant waives intellectual property rights, privacy/publicity rights or other legal or moral rights that might preclude the Sponsor's use of the Submission, and agrees not to sue or assert any claim against the Sponsor for the use of the Submission or Entrant's Likeness or statements.

Entrant agrees to indemnify and hold Sponsor, its agencies and Contest Parties and their respective affiliates, officers, directors, agents, co-branders or other partners, and any of their employees (collectively, the "Indemnitees"), harmless from any and all claims, damages, expenses, costs (including reasonable attorneys' fees) and liabilities (including settlements), brought or asserted by any third party against any of the Indemnitees due to or arising out of the Entrant's Submission, or the Entrant's conduct in creating a Submission or otherwise in connection with this Contest, including but not limited to claims for trademark infringement, copyright infringement; violation of an individuals right of publicity or right of privacy; or defamation. Entrant further agrees to release Sponsor from any and all claims that any advertising subsequently produced, presented, and/or prepared by or on behalf of Sponsor infringes Entrant's rights with regard to any elements, characters or ideas contained in any Submission.

Choice of Law: All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of entrant and Sponsor in connection with the Contest, shall be governed by, and construed in accordance with, the substantive laws of the State of California, USA.

4. SUBMISSION FORMAT AND CONTENT REQUIREMENTS:

Creative Assignment:
Submit an inspirational personal story of what you have done to make a difference in the fight against breast cancer. For example, have you inspired others to seek early detection of breast cancer or supported those who are ill and undergoing treatment? Your story must include a vision for the future including a measurable use of a $2,000 donation (i.e., feeding families in treatment for $50 each, would provide 40 additional meals).

What’s the big idea?
For the first year, HandCraft is on a mission to discover real-life heroes who have contributed to the fight against breast cancer. Be inspired by the dedication and vision of others.

Judging Criteria: The judging criteria are as follows:

• Creativity (33.3%): Is the Story one of a kind?
• Inspiration (33.3%): Does the Story ignite passion in others?
• Perceived Impact of Donation (33.3%): Will the monetary donation positively impact the breast cancer community?

Technical Requirements: The maximum file size for optional photo file uploaded to the Website is 5MB. Photo file(s) must be provided in a JPEG file format.

Additional Requirements: The Story must be 250 words or less in length and must be in English. Once you register your Story in the Contest, your Submission is final and may not be modified or edited. No Submissions will be returned. The person named as the registered owner of the Facebook Account associated with the Submission and named on the Contest Registration form for the Submission will be deemed the entrant ("Entrant"). In the event of dispute regarding the identity of an Entrant, dispute will be resolved in favor of the individual who is the "authorized email account holder" of the email address provided. "Authorized email account holder" is defined as the natural person assigned an email address by an Internet access provider, online service provider, or other organization (i.e., business, education institution) responsible for assigning email addresses for the domain associated with the submitted email address. If any group of individuals elects to collaborate on a Submission, they are required to designate one (1) representative to enter the Contest and accept the prize on behalf of the group. Neither Sponsor nor any of the Contest Parties are liable for any disputes between collaborators related to a Submission. Please note the following:

• Submission may not refer to any company/brand or food or beverage brands other than HandCraft.
• Submission must be entirely original and created by you. Use of any elements that are not original may result in disqualification of Submission, in Sponsor's sole discretion.
• All Submissions will be reviewed before being published or judged; however, publication of a Submission does not mean the Submission has been deemed to be in compliance with these rules. Submissions that do not comply with these Official Rules or that otherwise contain prohibited, inappropriate, or irrelevant content as determined by the Sponsor, in its sole discretion, will be disqualified and will not be considered for a prize.

5. PRIZES:
THREE GRAND PRIZES: Grand Prize winners will receive a three (3) night trip for one (1) person to an inspirational wellness retreat in Monterey, California. The trip includes roundtrip economy-class airfare for one (1) to Northern California from major airport nearest winner's residence, three (3) nights’ hotel accommodations (1 deluxe room), ground transportation to and from the hotel, breakfast daily and a series of inspirational experiences at the retreat. Trip must be completed on February 20-23, 2014. If Grand Prize winner lives within 200 miles of Monterey, California, winner will receive, in lieu of airfare, roundtrip local transportation between winner's home and Monterey, California. Winner is solely responsible for all other expenses not specified herein, including but not limited to gratuities, and hotel incidentals. Accommodation restrictions and blackout dates may apply. All travel dates and arrangements are subject to change, availability and Sponsor's approval. Once travel is booked, no changes or cancellations will be accepted and no extensions or exceptions apply. Winner must present valid identification prior to ticketing. Airline carrier's regulations apply. Trip may not be combined with any other offer and travel may not qualify for frequent flyer miles. Other restrictions may apply. No alcoholic beverages are included in the prize.

Grand Prize winners will also receive a check for $2,000 made payable to an organization that supports the fight against breast cancer or supporting those in treatment of breast cancer. The selected organization must be recognized non-profit or tax-exempt organizations by the IRS under section 501(c)(3) of the Internal Revenue Code.

Approximate Retail Value ("ARV") of Grand Prize is $4,000, but actual final value of trip may vary based on point of departure and ticket availability at time of purchase. ARV of all prizes is $12,000. Odds of winning depend on the number of eligible entries received.

No other substitution may be made, except by the Sponsor, who reserves the right to substitute a prize in whole or in part with another prize of comparable or greater value if the intended prize is not available for any reason as determined by the Sponsor at Sponsor's sole discretion.

6. SELECTION OF WINNERS:

Entries will be judged by a qualified panel of judges ("Judges") including Dr. Sheri Phillips, Spokesperson for the Susan G. Komen 3-Day for the Cure. The panel will evaluate each Approved Entry based on the judging criteria (defined in Rule 4 above). Judging will be completed on or about October 15, 2013. In the event of a tie, the tie will be broken based on the highest score in the first Judging Criteria, continuing thereafter to each Judging Criteria in order, as needed to break the tie.

The three (3) Entrants whose stories have the top scores will be named Grand Prize winners. All winners are subject to verification, including without limitation, verification of eligibility, compliance with these Official Rules, completion of all required documents (described below), and a personal background check. Entrants agree that the Sponsor has the sole right to decide all matters and disputes arising from this Contest and that all decisions of Sponsor are final and binding.

7. GENERAL CONDITIONS: Potential winners will be required to irrevocably assign and transfer to Sponsor any and all rights, title and interest in his/her Story, including, without limitation, all copyrights, and agree to waive all moral rights in that Story. Winners will be required to complete, sign and return an Affidavit of Eligibility, Liability Release, Copyright Assignment and, where lawful, a Publicity Release. In addition, winner will be subject to a background check. All completed documents must be returned to Sponsor within 5 days of the date notice was sent or winner’s status will be forfeited and an alternate winner may be selected. Notification of winner’s status must be kept confidential until the Sponsor publicly reveals their Story. The Grand Prize winners may also be required to sign additional documents, as deemed necessary by Sponsor in its sole discretion. Winners are solely responsible for any taxes on their respective prize, and will receive an IRS Form W-2G if the value of their prize exceeds $600. No substitution of prize is offered, except at the sole discretion of the Sponsor. Prizes are non-transferable. If for any reason the Contest is not capable of running as planned, including without limitation, infection by computer virus, bugs, tampering, unauthorized intervention, fraud, technical failures, or any other causes which corrupt or affect the administration, security, fairness, integrity or proper conduct of the Contest, Sponsor reserves the right, at its sole discretion to cancel, modify or terminate the Contest. Further, Sponsor reserves the right, at its sole discretion, to disqualify any individual deemed to be (a) tampering or attempting to tamper with the entry process or the operation of the Contest or any Sponsor; (b) violating the Official Rules, or (c) acting in an unsportsmanlike or disruptive manner, or with intent to annoy, abuse, threaten or harass any other person. Sponsor reserves the right to require Winners to submit to a confidential background check to confirm eligibility as a condition of awarding the prize to help ensure that the use of any such person in advertising or publicity for the Contest will not bring Contest Parties into public disrepute, contempt, scandal or ridicule or reflect unfavorably on the Contest as determined by Sponsor in its sole discretion.

8. LIMITATIONS OF LIABILITY AND RELEASE: No liability or responsibility is assumed by Sponsor or Contest Parties resulting from any user's participation in or attempt to participate in the Contest or ability or inability to upload any information in connection with participating in the Contest. No responsibility or liability is assumed by the Sponsor or Contest Parties for technical problems or technical malfunction arising in connection with any of the following occurrences which may affect the operation of the Contest: hardware or software errors; faulty computer, telephone, cable, satellite, network, electronic, wireless or Internet connectivity or other online communication problems; errors or limitations of any Internet service providers, servers, hosts or providers; garbled, jumbled or faulty data transmissions; failure of any email transmissions to be sent or received; lost, late, delayed or intercepted email transmissions; inaccessibility of the Website in whole or in part for any reason; traffic congestion on the Internet or the Website; unauthorized human or non-human intervention of the operation of the Contest, including without limitation, unauthorized tampering, hacking, theft, virus, bugs, worms; or destruction of any aspect of the Contest, or loss, miscount, misdirection, inaccessibility or unavailability of an email account used in connection with the Contest. Sponsor and Contest Parties are not responsible for any typographical errors in the announcement of prizes or these Official Rules, or any inaccurate or incorrect data contained on the Website. Use of Website is at user's own risk. Sponsor and the Contest Parties are not responsible for any personal injury or property damage or losses of any kind which may be sustained to user's or any other person's computer equipment resulting from participation in the Contest, use of the Website or the download of any information from the Website. By participating in the Contest, the Entrant releases Sponsor and Contest Parties from any and all claims, damages or liabilities arising from or relating to such Entrant's participation in the Contest. By accepting a prize in the Contest, Winners agree that the Sponsor and Contest Parties shall not be liable for any loss or injury resulting from participation in the Contest, acceptance or use of any prize. Sponsor and Contest Parties are not liable in the event that any portion of the Contest is cancelled due to weather, fire, strike, acts of war or terrorism, or any other condition beyond their control (a "Force Majeure Event").

9. WINNER LIST: For a list of Winners, visit www.facebook.com/handcraftwines or send a self addressed, stamped, envelope to: "HandCraft Heroes Winner’s List”, c/o One Line Sports Agency, P.O. Box 610505, Bayside, NY 11361-0505. VT residents may omit return postage. Requests must be received by November 15, 2013.

10. SPONSOR: HandCraft Artisan Collection, 12001 S. Highway 99, Manteca, CA 95336.
ADMINISTRATOR: One Line Sports Agency, Inc., 210-50 41st Ave, Suite 2G, Bayside, NY 11361.